PCC - Psychology of culture change

PCC - Psychology of culture change
Putting psychology at the heart of change

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PCC (Psychology of culture change) LLP

Sunday, 28 November 2010

The pessimist complains about the wind; the optimist expects it to change; the realist adjusts the sails.
—William Arthur Ward
It’s not that I’m so smart, it’s just that I stay with problems longer.
—Albert Einstein
The World as I see it - Albert Einstein http://ping.fm/9k5Ec
"Spend eighty percent of your time focusing on the
opportunities of tomorrow rather than the problems of yesterday."

-- Brian Tracy

Saturday, 27 November 2010

"All mankind is divided into three classes: those that are
immovable, those that are movable, and those that move."

-- Arabian Proverb

Friday, 26 November 2010

"What is a weed? A plant whose virtues have not yet been discovered."

Ralph Waldo Emerson

Monday, 22 November 2010

"In order to succeed you must fail, so that you know what not to do the next time."

-- Anthony J. D'Angelo

Friday, 19 November 2010

"It was when I found out I could make mistakes that I knew I was on to something."
Ornette Coleman

Thursday, 18 November 2010

"Avoid the crowd. Do your own thinking independently. Be the chess player, not the chess piece."

-- Ralph Charell

Tuesday, 16 November 2010

"Tell me and I'll forget. Show me, and I may not remember. Involve me, and. I'll understand."

-- American Indian Proverb

Monday, 15 November 2010

"Attitudes are contagious. Are yours worth catching?"

-- Dennis and Wendy Mannering

Sunday, 14 November 2010

"Keep the other person's well being in mind when you feel an attack of soul-purging truth coming on."
-- Betty White

Tuesday, 9 November 2010

"Think for a minute about what makes you fabulous and how you can celebrate it."
-- Laura Mercier

Friday, 5 November 2010

"It is amazing what you can accomplish if you do not care who gets the credit."
-- Harry S. Truman

Thursday, 4 November 2010

"Remember there's no such thing as a small act of kindness. Every act creates a ripple with no logical end."

-- Scott Adams

Wednesday, 3 November 2010

"Challenge is a dragon with a gift in its mouth... Tame the dragon and the gift is yours."

-- Noela Evans

Tuesday, 2 November 2010

"People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily." —Zig Ziglar
"Mistakes are a part of being human. Appreciate your mistakes for what they are: precious life lessons that can only be learned the hard way. Unless it's a fatal mistake, which, at least, others can learn from."

-- Al Franken

Monday, 1 November 2010

Sticky change!! http://ping.fm/SSRig
Sustainable change http://ping.fm/lRLA8

Sustainable change

PCC suggests that developing ‘Skills’ (imparting knowledge) as is provided and culturally accepted as ‘Good’ by all learning institutions is fundamentally too shallow and superficial. Anyone can learn the detail of a process or retain facts about a subject of interest (and sit a test to prove they can retain that knowledge in the short term), but if students fail to associate these details to their own conditions and to their beliefs and perceptions of personal benefit, they fail to ‘make sense’ of it. If they do not create meaning based on their own prior experience in the world [EEE] they will not change their behaviors (re-actions) and thus what is ‘Done’ (skills) will not change; in this way we see many millions if not billions of £ spent worldwide each year, by governments and the corporate world on education that is largely ineffective.

This is overtly realized by the market, but the belief doesn’t solidify under duress of cultural acceptance by the same market (Fear inhibits anyone speaking out to say what I’ve just said there) and despite the open market recognition that a Degree or an MBA doesn’t ‘Prove’ practical capability / competence (conscious or unconscious) in any way shape of form due to a lack of experience (long live privately run 5yr apprenticeships) these are still the outcomes revered by the world of ‘teaching’ as the trophy, regardless of how much learning is done in the process of attaining such trophies.

If we want a better world, we must focus on how people are being and what they believe, if we are to change what is done in practice, whether in politics, parenting or production.

It is by challenging fundamental beliefs in relation to

·         ‘What works – what doesn’t work’  and what is
·         ‘Good – Bad’

at a much deeper level that PCC delivers, with models and methods designed to help provide others a new context from which they can challenge their beliefs, that change can become much more effective, wanted  and sustained.

PCC provides a Pull system for people

Pushing the links in any system causes misalignment vs. Pulling the links in any system can lead to alignment where we understand (and hold the key) to what holds them together – replacing weak links that may perish under strain.


"Politeness and consideration for others is like investing
pennies and getting dollars back."

-- Thomas Sowell